The Buy Dominica Christmas Shopping Days event at the Roseau Market on December 20th and 21st has been considered a resounding success and has been extended to Christmas Eve (Today).
The event, organized by the Dominica Manufacturer’s Association (DMA) and the Dominica Arts and Craft Producers Association (DACPA), is being extended to allow more consumers the opportunity to purchase products, and according to one of the organizers, “The products are for sale and no vendor should stop selling until all their products are sold.”
“A wide variety of Dominica’s manufactured and arts and craft products were exposed for sale at the market and customers were amazed at the high quality and wide range of products that are made in Dominica,” the organizer stated.
“Overall the sales can be considered average and the individual vendors would have realized different levels of sale, however the event introduced substantial possibilities for the marketing of local products and to increase the awareness of Dominican consumers of what is produced in Dominica,” he noted.
The section of the Roseau Market where Buy Dominica was held has been used only on Saturdays for the last 41 years and it appears that the DMA and DACPA have finally discovered a creative way of putting this valuable piece of real estate into reasonable use.
The biggest disappointment of the event, the organizers say, was the failure of the tourism authorities to ensure that the passengers on a cruise ship that was in port on Thursday visited the event. Fewer than 10 tourists were seen at the activity.
Another significant observation was the absence of all government officials at the event. No government minister graced the event with their presence.
The DMA and DACPA have indicated that the next Buy Dominica Shopping Spree will be on the Friday preceding the Carnival weekend, therefore patrons in the diaspora visiting for Carnival should take note.