Promoters of the 18th Annual World Creole Music Festival (WCMF), are describing as a “great success” a regional tour promoting the event.
The tour began in the French Antilles and climaxed last week in St Lucia.
Marketing Executive of WCMF, Leroy “Wadix” Charles who was speaking at a weekly press conference organized by the Dominica Festivals Committee (DFC) on Tuesday, said the response from the people of Trinidad and St Lucia was overwhelming.
“In Trinidad was very interesting because we did some work in Trinidad in the early days of the festival and it was like a rebirth in Trinidad,” Charles said. “We had several live morning television shows, myself and Mr. Colin Piper. What we tried to explain to the Trinidadians, and those who viewed, is the wonder destination and the attributes of our beautiful destination and very important the Nature Island Challenge.”
Charles revealed that St Lucian sees the WCMF as a “St Lucian Festival.”
“They actually own it and claim it, every single store, every single place you went the World Creole Music Festival was like the anthem. They respect the festival,” he noted. “We were fortunate to have done over 17 full length interviews in St Lucia to include print, television and radio and that endorses the overwhelming support for the festival.”
Charles stated St. Lucian fans are excited about the line-up this year, especially since Midnight Groovers is set to perform.
“You would swear that the Midnight Groovers was from St Lucia. They could give you the whole history of Midnight Groovers, they could tell you some of the hits of Midnight Groovers and they are so excited about Dominica,” he noted.
He lamented that the legendary group is not embraced fully in Dominica, although it has been on the musical scene for almost four decades.
“No other band globally can replicate the sound of the Midnight Groovers…it is something that we have in Dominica and we should cherish it,” he stated.
Charles also called on young musicians to embrace the Midnight Groovers and “Try to emulate the longevity and the durability of the brothers.”