BUSINESS BYTE: Jolly’s to acquire Oil of Ojas

Toulon (l) and Jolly shake hands on the deal

Roseau, Dominica, January 29, 2018“I had a divine dream, a revelation”. Twenty-two years ago, this was the motivation behind Mr. Anthony Toulon’s creation, Oil of Ojas. A household name in Dominica and the region, many people store a bottle in their medicine cabinet. Today, in a bid to strengthen its foothold as a manufacturer of safe and trusted all natural products, Jolly’s Manufacturing and Toulon agencies announces that Jolly’s manufacturing, a subsidiary of the parent company, Jolly’s Pharmacy will acquire this multi-purpose essential oil.

In light of technological advancements and rapid innovation that has caused a resurgence in the field of manufacturing, Mr. Toulon believed that maintaining competiveness was significant and contemplated on the sustainability of his creation.

Thus, in an effort to preserve his special formula which stemmed from a dream and maintain the integrity of the brand, Mr. Toulon saw Jolly’s Manufacturing as a deserving successor.  “I looked around Barbados, Trinidad, Antigua, St. Lucia and Martinique but Jolly’s had a track record of pushing my product for over 20 years”, remarked Mr. Toulon.

Mr. Toulon believes that Jolly’s Manufacturing has the pre-requisites and suitability to develop the product, making it much more international. He stated, “That due to new investments the company has made including quality adherence and modern equipment, he believes Jolly’s Manufacturing is taking manufacturing to another level”.

Managing Director of Jolly’s Pharmacy, Dr. Orrin Jolly commented, “Oil of Ojas is to me, one of the best manufactured products in Dominica. He affirmed the high standard of the product and reflected on the oil’s regional distribution.

Among plans for the newly acquired product, Jolly’s Manufacturing will fund the testing of Oil of Ojas in France to ensure that the product is sold and marketed in the EU territories. Mr. Toulon will remain an advisor to the company while Ms. Lou Ann Jno Baptiste who is currently completing a Master’s degree in Analytical Chemistry, will return to facilitate the advancement and development of the product.

Jolly’s Manufacturing is the manufacturer of locally made products including Bay Off Insect Repellent Cream and Spray, Babylis Male and Female Adult Deodorant, Babylis Cream and MB ointment.

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  1. February 2, 2018

    Thank you both so much for keeping it in Dominica!

  2. Francisco Etienne-Dods Telemaque
    February 1, 2018

    I read a name of what might be some oil, but what’s it purpose, what dose it do? Is it a body oil, is it used for hair dressing, or drinking, or cooking for what purse is it use, and what are the benefits in general?

    When people are talking about something in public forum they need to be specific, because whereas something might be known and popular in Dominica, some of us who are Dominicans living out of the country do not have a clue about what is spoken off.

    Some of us know of a product called oil of olay which is a bath jell, so, what is this Dominica oil of ojas?

    • A. George
      February 1, 2018

      Good point… take note Jolly’s

    January 31, 2018

    Thats a great investment, small businesses need more partnerships like this one, especially when there’s a great product and good company to support its development and expansion.

  4. A. George
    January 31, 2018

    So I just started using Babylis with Aloe… it smells sooo good. and I love the BayOff- it truly works… I have Oil of Ojas too (please work on the scent :-)
    Great job Jollys- keep it up!

  5. January 31, 2018

    Oil of Ojas is a fantastic product. It’s tough to imagine someone other than Tony making it, but I’m sure it’s in good hands with Jolly’s. Best wishes to all concerned!

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