BUSINESS BYTE: Digicel and Samsung ignite excitement for WCMF

digicelDigicel Dominica joined forces with leading electronics manufacturer, Samsung, to bring the excitement of the World Creole Music Festival (WCMF) to customers by giving them the chance to win great prizes when they purchase Samsung smartphones or enter the text to win promotion.

As part of its longstanding support for one of the most anticipated cultural events in Dominica, Digicel launched two promotions which will give customers a chance to win free tickets along with other fantastic prizes. Customers can enter by purchasing any Samsung smartphone at specially discounted prices from a Digicel authorised store or by simply texting the key word ‘WCMF’. In addition customers will be in with a chance to win one of five prizes weekly, which includes cash, free credit, free data, Samsung smartphones and WCMF nightly tickets.

Digicel Dominica Sales and Marketing Manager, Nathalie Walsh, said; “Digicel is excited to be on board with the World Creole Music Festival in celebration of its 18th staging. We believe in supporting events that highlight the rich and diverse cultural heritage of Dominica and through our promotion, we hope that customers will share our excitement in anticipation of the Festival. This year’s staging promises to be even bigger and we are happy to give our customers a chance to be part of the celebrations this independence season with the launch of our Samsung Handset Special and text to win competition.”

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