Fresh off their nomination for best Caribbean RnB/Hip Hop Song for the International Soca Awards for their last video, Portsmouth-based hip-hop group CHOEB is looking to break barriers again with a new music video.
Their new video is for the single named ‘Couple of Shots’ from their last studio album C-IV.
According to one of the group’s leaders Bertist ‘B.E.R.T.’ Jeffers, the group made an intentional effort to raise the bar with the video.
‘Based on the current local music video scene we realized that people are paying more attention to local videos now than they used to. But people are also very critical and have high expectations. So we really put a lot of effort into making a video that is sophisticated and is classy and professional but still a lot of fun,’ Jeffers stated.
The concept of the video, shot at various locations in Picard Portsmouth, is of an ultra-classy pool party featuring a modeling show and live music entertainment by CHOEB.
Several entities at the forefront of the effort to revolutionize Dominica’s entertainment industry were involved in the production of the video. This includes video production companies Ambo Visuals and Gremo photo, models from Blush Inc and as well as models from Dominica’s Next Super Model show. Several stylists and clothing stores also contributed to the video.
The video can be seen on the link below: