CHOEB releases new ‘sophisticated’ music video

CHOEB
CHOEB members Teedz and Lili, (back) Blush models

Fresh off their nomination for best Caribbean RnB/Hip Hop Song for the International Soca Awards for their last video, Portsmouth-based hip-hop group CHOEB is looking to break barriers again with a new music video.

Their new video is for the single named ‘Couple of Shots’ from their last studio album C-IV.

According to one of the group’s leaders Bertist ‘B.E.R.T.’ Jeffers, the group made an intentional effort to raise the bar with the video.

‘Based on the current local music video scene we realized that people are paying more attention to local videos now than they used to. But people are also very critical and have high expectations. So we really put a lot of effort into making a video that is sophisticated and is classy and professional but still a lot of fun,’ Jeffers stated.

The concept of the video, shot at various locations in Picard Portsmouth, is of an ultra-classy pool party featuring a modeling show and live music entertainment by CHOEB.

Several entities at the forefront of the effort to revolutionize Dominica’s entertainment industry were involved in the production of the video. This includes video production companies Ambo Visuals and Gremo photo, models from Blush Inc and as well as models from Dominica’s Next Super Model show. Several stylists and clothing stores also contributed to the video.

The video can be seen on the link below:

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75 Comments

  1. True Natural DA Girl
    August 23, 2013

    CHOEB im proud of you guys!! I look at this video everyday! And BERT i just wanna go on one date with you! ur too sexy!!!!

  2. blackman NET
    July 7, 2013

    I enjoyed the Video shorte with the black and white is banging…….but on another note people downplaying the video for promoting sex and alcohol but that’s what sells……that’s what entertains young people that’s what stimulates them.They dance to it they sing it. Show some support you retards….you have people making Millions on this type of music Overseas and yet still when some youts try a ting all you retards downplaying the Song and Video, there will always be haters but there are some comments that are just rediculous…….take y’all head out your asses for once and look at the financial benefits if one of these Kids make it Big in the Industry…..Rihanna is Barbadian when last you heard a bajan sound from her……Respect to the Youts them I like what I see somebody Must make it and they are moving in the right direction….Peace

  3. Madness!
    July 7, 2013

    What does it profit a man to gain the world and lose his soul? What does it profit a woman to lose her dignity and gain the applaud of men? What does it profit a nation to gain the recognition of other countries while it loses its youth?…NOTHING! This video is an abomination in the sight of The Most High!

  4. sholita
    July 7, 2013

    the video was ok there was nothing wrong with the singing or their clothing, however they could have use a little bit less alcohol, the taking shots kind of seems like we promoting alcoholism which is not good. But other than dat good job to everyone involved.

  5. be strong
    July 6, 2013

    I don’t have to view the video to wish these young ones goodluck.i just want to encourage them to keep doing what they like to do.
    They may just brake through with one good hit,it takes time, but it will happen with encouragement.
    just wish them well,and hope they will improve on their lyrics,but don’t cry them down.
    They are self employing themselves,so that should be a plus.in a hard to find job country.

    • Coconutcheese
      July 8, 2013

      Jobs are hard to find all over the world my dear I have news for you. Even over here in the UK people with 1st, 2nd and even 3rd degrees are struggling to find employment.

      Its not just in DA as over here attending an interview may mean competing with another few hundred applicants at times.

      Sometimes Dominicans or even some overseas have a tendency to suggest that through this very difficult economically challenged world we all live in, that DA is someone the only place with these issues. That couldn’t be further from the truth.

  6. Matriculation
    July 6, 2013

    Congrats to the CHOEB crew. They are really making a big effort on a limited budget to promote and showcase dominica. They sing music which they are comfortable with, so don’t hit them on that. At least they are making a big effort where the other local bands are so laid back.

    If you want to be critical please call them privately and discuss it with them, but don’t try to break them down, since they only mean well for everybody.

    • Frabo
      July 7, 2013

      Don’t “SHOWCASE” my Country at a Bar drinking Scotch and Whiskey. We are more than that.

  7. I'm just saying
    July 6, 2013

    Boi look a set of hypocrite Dominicans! First of all, let me state that I’m in my middle 40s, so I have nothing vested against/for this music video.

    But when Shadowflow made his “calypso” about “I just come for de rum and de party”…I never heard any of you complaining about it.

    So why is this video getting all that blows?

    HYPOCRITES!!!

    • Matriculation
      July 7, 2013

      You could not have put it any better! What people must realise that a video is just a mini movie, where all the performers are just ACTING a role. Is not that, which will make people drink their rum.

  8. Anonymous
    July 6, 2013

    All they talk about are haters when they
    have nothing to hate on. Those girls are
    trying to imitate Nicki Minaj who sounds
    terrible herself. This s*** aint going
    anywhere. And you all can say I’m hating
    it’s cool, I know that’s the only word in
    your vocabulary.

  9. Mr Kap
    July 6, 2013

    Love This Video… Ima Put It Up Top For CHOEB Doing A Great Job Once Again.

    It’s Not Easy For Dominican Artists, For Even The Ones Who’re Already Somewhere And The Ones Who Are Just Getting Out There. Loads Of Competition. That’s Where We Come In As Dominicans. Lets SUPPORT Out Own.. Because If And When They Make It We All Make It.. It’s Our Flag They Gonna Raise On “MTV” Or Even “BET”

    With That Said, I just Didn’t Like That Idea Of The Ladies Sitting At The Bar Doing Shots Back To Back… But Hey Daz Just Me.

    All In All, A Nice Vid!!

    Ya Boy Kapricon. #ISupportLocalArtists

    But

  10. sentient
    July 6, 2013

    Mad cool vid. Real professional. This band need to take it to the next level. Eventually they will have to emigrate.

  11. July 6, 2013

    the guy that plays the guitar i taught mr was a christian now u playin for CHOEB nd all concert it have u use to rep ur church at Penville or where it is… daz a shame tho :cry: … GOD DOES NOT SLEEP YOUNG MAN ..

    • Twisted
      July 8, 2013

      Why doe you wanna do God’s work of Judgeing the guy? Even saying who he is and where came from in this negative context? Do YOU know everything?…even his heart?.. motivation? Uncharitable thing to do for a Chrisitan.
      If you wanna say something positive to the group, go right ahead and give some good advice.

    • Fungi&Fish
      July 8, 2013

      Judge not and he/she shall not be judged!

      Let he that have not sinned, cast the first stone!

    • king
      July 8, 2013

      Mind your business..

    • adana
      September 5, 2013

      hmmm gahday zahfew, jessie does wat he wants is his life!!!! pas feh mwe commensayy!!!

  12. July 6, 2013

    any one noticed gholda james in the video??. sigh :cry:

  13. Anonymous
    July 6, 2013

    i yet to see an improvement..i just see potential hope this comment is acknowledged

  14. Wondering
    July 6, 2013

    To everyone speaking about American Influence. Why dont you ask the top ‘dominican’ music artist why they dont make videos for their fans? after all they are the ones really making money, but they dont choose to indulge their fans visually so why do people have problems with this group indulging their fans. When the truth is the kompa and bouyon and cadence groups dont make videos for their fans

  15. DaOriginalBelle
    July 6, 2013

    The girls rapping is horrible. They don’t sound natural doin it at all. The guys r ok man. The video is nice. Clean and all. But For some reason was expecting more though

  16. July 5, 2013

    hey this is some real vibes. we’ve got to stop with the critizing n give credit wen it’s due k can’t u guys see its only in this video there’s alcohol can’t u read the name of the song. come on at least thats better than they’re been negative on the street whether they sound like americans or not. be real n <3 @CHOEB

  17. Music Mafia
    July 5, 2013

    ……another “Alcohol and Sex” promo video….call me a hater, but I think that’s total ##*+**++# s… 8) 8)

    • dd
      July 6, 2013

      you all Dominicans can never see the good in something. young persons trying to do something good for themselves but listen to your negativity… get a grip on yourself… chupess

  18. Meline
    July 5, 2013

    It amazes me that the very people who critisize are the ones who are doing nothing with their life.
    The video was amazing. The concept was original and the qality remarkable. Dominicans and their *crabs in a barrel mentality* is what hinders young people from moving forward and then they still insult young people later for doing nothing. The irony of it all .

    Loved the video regardless

    • Meline
      July 5, 2013

      meant *quality

  19. Etel
    July 5, 2013

    I actually quite enjoyed this vid! Good job guys. Love the female singer’s voice!

  20. Prada Boi
    July 5, 2013

    POLISHED NICELY….the video is awesome, a fun record..Ambo keep shooting…i will have to send ur portfolio toto stephen spielberg…

  21. Sug
    July 5, 2013

    Eh…

  22. PUSS
    July 5, 2013

    I think you Dominicans are going to be critical no matter the quality or the message passed in the songs.

    The video production was great, the fact that there was a story to the video was even better, ladies and gentlemen were well dressed and groomed. A for presentation. The Americans got it somewhere, so what? we take a few style tips from them……..it happens everyday CHOEB isn’t the only one.
    Can they wear CREOLE outfits all year round? Ridiculous… think before you all speak.

    And for heaven’s sake even though a video was not made displaying the drinking habits of human beings we do it regardless. Let the people be themselves and stop pointing out the negativity.Couple of shots anyone?

    HYPOCRITES

  23. looooool
    July 5, 2013

    great job guys you’ll doing your things sounding good BUT too much drinking of alchohol especially the young ladies a little more dancing would be nice too

  24. kiki
    July 5, 2013

    is that what it has come to now being proud of tossing everything u are aside and aspiring to be a video vixen….well tell them check me when they sound like they from D/a….just sound and look like a bunch of “wanna be” americans to me

    • Sug
      July 5, 2013

      Real talk!

  25. Patient
    July 5, 2013

    Great quality..ok rappin but the girls want to sound a like web they rap..be a little original and the thicker rapping is not her thing..other than that I think the video was ight

  26. God's way
    July 5, 2013

    Is that what its all about, a set of young people drinking alcohol. Is that what you all want your younger siblings to follow. You all have some good voices and is sure gifted, use it to glorify God and use it to sing songs that will leave a positive message to those who listens to it.

    Good voices and is gifted but not a good message.

    • giirrl
      July 6, 2013

      err ting for allu is GOD GOD GOD… nun wrong in being a christian but sad to say whoever this is, not everyone follows your stupid religon. besides some of u christians worse off than dem chupesss

  27. Soon Come.
    July 5, 2013

    This is SUPADUPA.(THIS IS KOOL) OMG!!!!!!!

  28. Yeah
    July 5, 2013

    Good production, but go easy on the alcohol.Less alcohol and drug influence is always best. Be unique and strive for excellence… Don’t ruin a good thing.

  29. Morihei Ueshiba
    July 5, 2013

    Our art form is dying in Dominica. Why can’t the young people imitate midnight groovers or Gordon Henderson, we need to ban BET.

  30. correct mindset
    July 5, 2013

    Very impressed with this piece of work. Good job guys guys!!! Keep on striving until you reach the top. Your work will bring returns, just keep at it!
    Remain humble and focus

  31. Truth
    July 5, 2013

    There is toooooo much rum, this is what I see this video promoting. No real example for young people :mrgreen: :twisted: :oops: :?: :mrgreen: :twisted: :?: :oops:

  32. Da Real Trouble
    July 5, 2013

    no hate but they don’t get a pass cuz they’re local, this song is weak and they cant get no big buzz with this mess. got no problem with the type of music (genre) but they aint saying s, no lyrics

  33. DJJ
    July 5, 2013

    Iappreciate very much what the teenagers have done , and is doing, sad to say we are too much in the American culture. Let’s be more of a Dominican Culture oriented in our musical videos.

  34. 3xpression band
    July 5, 2013

    bigging up CHOEB. Good Quality music and video so you all just keep doing what you do cause you are doing it very well. BIG UP!!!!!!

  35. EmpressR
    July 5, 2013

    congrats CHEOB, we can now get a local R&B/ Hip Hop CD….nice one like the girl in White voice.

  36. DA to d bone
    July 5, 2013

    Yeah, But if we had listened to Kimara Hirtault and Delia Cuffy Weekes on DBS Straight Talk on Tuesday night gone we would frown on these music videos that these young people are putting out. There is talent but it must be done properly without using women as sexual objects. I wish someone would take this up as a personal project –teaching our young people how to use their talent to create decent videos. Too bad I am out of state. We also need to understand the link between certain kinds of music and the perpetuation of crime and violence.

  37. Hmmm
    July 5, 2013

    What is at the age limit nuh for drinking???

  38. YES I
    July 5, 2013

    Cannot give a thumbs up for young people indulging in alcohol…yuuuuuuuckkkkk….I see everything I would hate my young son or daughter to be involved in in this video…..
    But I guess..this is the world that we living in…wrong seems to be right….guess the young people think drinking expensive alcoholic drinks, dressing in fancy clothes, whining their waists in the clubs, fast cars, explicit language…yup…all are forms of freedom of speech and enjoying life.
    LORD, HELP US!!!

    • Madness!
      July 7, 2013

      Couldn’t have said it better…I find this video and song quite disturbing…where are the religious leaders? What are they saying about this madness?

  39. frabo
    July 5, 2013

    These initials just caught my eyes. “R.I.C.O” Does anybody know what RICO means? maybe its the guy’s name. But when you are thinking of making it big and legit you must be clever. Racketeer Influence and Corrupt Organization. (RICO)

    • good,bad,ugly
      July 6, 2013

      lol get real, its the name of the owner of the vehicle.. but good looking out tho

      • iehknowthis
        July 6, 2013

        It’s the name of the vehicle but that’s what the abbreviation stands for though. Be careful.

  40. IPO
    July 5, 2013

    This is the best I have seen so far….good job guys

    You all are going to Hollywood

  41. Niceeee
    July 5, 2013

    Impressive! keep stepping up…and there’s always room for sophisticated in this world!!!! It does not always have to be about indescent dressing and rude behaviour.

  42. Truth
    July 5, 2013

    its ok, just OK -_-

  43. looking on
    July 5, 2013

    great job, i’m very impressed…good things coming from our country…nice one guys, keep it up

  44. frabo
    July 5, 2013

    Me? not impressed. Work is hard to find so what else is new? “HIP HOP?” Another American influence again. Wey papa…..

    • justice
      July 5, 2013

      Work IS hard to find! But still you are not impressed by their positivity and the way they choose to use their God given talents? Clearly a hater! You well wish you were in the video!….

      • Madness!
        July 7, 2013

        What is God -given about nakedness and drunkenness? Please leave God out of this…a good given talent is one utilized for His glorigication for the redemption and salvation of the possessor of the talent!

    • Cza
      July 5, 2013

      And what do you do that is so different

    • EmpressR
      July 5, 2013

      would you prefer them to sell Drugs? Don’t be a crab in a bucket!

      • Madness!
        July 7, 2013

        Two wrongs don’t make a right! This is absolute madness!

    • observer
      July 5, 2013

      They are from Dominica that is where they are from. Music is not determined by what country you are from.

    • July 5, 2013

      Oh shet up!!! They CHOEB is doin agr8 job. Is it the forst group u hear doin hip hop?? Stupes.. Allu dominicans eh.. Jus want to bring down them young pple.. As one of their song say ” still I rise ” booyah!! They’re gonna keep rising

  45. justice
    July 5, 2013

    Yes indeed congrats on your nomination and new video. I love you guys last video featuring Asher Thomas.This group got nothing but talent and lovely voices. keep it up!

  46. Impessed!!
    July 5, 2013

    That is hottt!!! You really stepped it up a notch!! Great job!

  47. Moi
    July 5, 2013

    the girls in this video stiff papa…relax nah a a

  48. Chris Ambo-Wallace
    July 5, 2013

    Yes I’m impressed, very impressed. Congratulations to all involved, you’ve done a great job. Special congratulations to my big bro Chad Ambo and my little bro Chevon Ambo, always on point and cute as ever. Chris

    • Chris Ambo-Wallace
      July 5, 2013

      Also love the yellow dress and the young man on the guitar. Thanks to all those who supported the group, audio companies, and those who assisted with the accomodation and apparel. Keep supporting locally!!

  49. Anonymous
    July 5, 2013

    I took a good look at this video and I would like to take the opportunity to applaud these young persons for that production. The standard is a bit higher and it is great! The sky is the limit.

    However, are they promoting drinking of alcohol? I think there is too much alcohol drinking with the guys and even more so with the ladies.

    • moderation
      July 5, 2013

      drink in moderation

  50. Me
    July 5, 2013

    Im loving it! Good sound, great video! You guys have a more mature, polished look and you are showing that you are growing as individuals and as a group. Im impressed and wish u all the best!

    • Buy Local
      July 5, 2013

      I completely agree. The group shows maturity. I only wish the video had more of a Caribbean flare to it. Too many times, we adopt the music of rap and hip/hop but forget that as Caribbean people we have to represent in our lyrics, style, dress and environment. I group needs to find its niche as a CARIBBEAN hip/hop group and use it.

  51. woosh
    July 5, 2013

    very nice.

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