A two-day trade show to market Dominica is presently taking place at the Galleria Shopping Mall in Martinique.
It is a new initiative undertaken by the Ministry of Tourism to further promote the tourism sector in the French islands.
See some photos below of the event.
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Good work on the Ministry of Tourism to promote the tourism sector in the French islands. The place is beautiful and they deserve more people going to the islands.
Great stuff guys
Great initiative but not sure about the presentation and setting. Looks very degrading. Dominica should be presented as a gem of an island that people are dying to visit. Well we can market it that way. This looks like a Jehovah Witness trade show.
As pleased as I am to see this taking place, I can’t believe this is a NEW effort. Why wasn’t this happening each year, as a minimum? When you compare our initiatives to the other islands, we have to admit that this is simply not enough. Antigua’s recent effort was a 2 week blitz on a Times Square billboard in NYC.
Yes…we must tap the french markets, but their close proximity should make that the regular business of our tourism agency. A new effort should be exposing our country to all the vacationers that contributed to the 7% tourism growth in the region…and that includes a lot of US and UK visitors!
Wow, that looks like time and money well spent. Such huge crowds ! Perhaps the Ministry of Tourism will be able to purchase a marketing strategy in one of those shops.